You may prefer to go with Hootsuite if you are 100% reliant upon your own creativity and intuition when creating content. You have everything on one screen at the same time so you can quickly create posts from under your sleeves. If you are a traditionalist and prefer to have everything in sight at all times and if the clutter doesn’t faze you, this is probably where your interest lies.
The other thing about Hootsuite is that it’s all about the add-ons. Every little feature requires an add on and thus adds on charges that may at some point become too overbearing for your bank. You’d like to manage your campaigns? Add on; You need Analytics? Add on; You need to tag the messages in your Social Inbox? Sure! Add on; It also goes as far as if you need additional users, you will have to upgrade your package altogether!
Simple and straightforward is more to our speed at ContentStudio. Keep everything organized, separate your clients and ensure only the relevant teams have access to those client’s workspaces, make sure social connections don’t get mixed up, neat and clean.
Best part, our Small B&A package @ $99 pretty much matches everything you get with Hootsuite’s $599 per month package, and so, you do not need to worry about any add-ons. Furthermore, regardless of the package you are on, ContentStudio allows customization of your package thus giving you the control over your expenses by choosing to increase upon any single or multiple aspects of your package limitations.
