Top 13 Alternatives to Sprout Social in 2023
Exploring other alternatives is always a good idea to stay on top of the evolving market. We'll look at 13 alternatives to Sprout Social.
Why should you consider Sprout Social alternatives?
Sprout Social is a widely-used social media management tool, but it has few limitations:
User-based pricing can burden small businesses or startups.
The complicated interface makes it difficult for users to navigate through the dashboard.
Report customization features are limited.
Limited social listening features.
Limitations on keyword monitoring.
Delayed customer support.
Let us help you find the best Sprout Social alternative for social media management, select a tool that offers more features, saves you money, and helps you grow your social channels
ContentStudio
Capterra
4.7 Star Rating
G2
4.6 Star Rating
The SaaS Awards
2022 Winner
GetApp
4.7 Star Rating
Software Advice
2021 Winner
ContentStudio is a powerful recommended alternative to Sprout Social, with over 100,000+ happy users.
It is a top-rated tool for managing social media, serving various entities such as businesses, influencers, agencies, and large organizations. ContentStudio provides extensive control over social publishing by offering more than 30 integrations with different social media platforms, content creation tools, and publishing platforms. This allows users to control and manage the approval workflows associated with social publishing. You can also publish, schedule, discover, strategize, and analyze social media and blog content.
Additionally, the AI writer feature elevates your social media marketing efforts to a higher level.
Below are some key features that ContentStudio offers better than Sprout Social:
Pricing: ContentStudio offers low prices and similar features. Basic features are included in ContentStudio’s free plan. The paid starter plan starts at $25 per month, offering 5 social accounts significantly lower than Sprout Social’s starting plan for $249.
AI writer and image generator: ContentStudio offers text to image and vice versa AI-powered features. Not only this, but it also generates content, social media captions, and much more.
Social media management: It is easier to manage social channels with ContentStudio. It supports scheduling, publishing, analytics, inbox, and more features over Facebook, Twitter, Instagram, LinkedIn, YouTube, Pinterest, GBP, TikTok, Medium, and more.
Content approval workflow: For effective content generation and distribution, manage multi-stage approval processes. Users can control the workflow from the get-go, ensuring that content is carefully reviewed and granted authorization before release, including tools for task assignment, feedback, and real-time progress tracking.
Content Calendar: Envision, strategize, and implement your social media timetable with ContentStudio’s content calendar. Seamlessly coordinate, generate, oversee, and distribute social content as a cohesive unit.
RSS feed reader: Create topics by grouping similar feeds. Discover countless topics and industries by following and monitoring curated topics. Access your content with cover stories, trending sections, and feed groups. Also, seamlessly share your RSS feed's content to your social channels! ContentStudio also lets you create an OPML file of your feeds and upload it to the ContentStudio reader.
Customer Support: ContentStudio is committed to providing unwavering assistance, available round the clock, irrespective of the circumstances. With our 24/7 live chat and email support, our knowledgeable team is prepared to assist you in achieving success, regardless of your chosen plan. Customer satisfaction is a priority for us and our deep-rooted passion.
Influencer search: Find 7 million+ authentic influencers with the influencer search engine in seconds. Export your list of influencers and move on to collaboration with them.
Social inbox: Unified social inbox helps escalate your response time, as managing all conversations in one place is much easier. Craft the best reply in real-time and stay on top of your conversations.
$99
/mo
20%OFF with annual billing
Plan type
Team members
Social accounts
Content calendar
Client workspaces
Social inbox
$249
/mo
Plan type
Team members
Social accounts
Content calendar
Client workspaces
Social inbox
| Features | ||
|---|---|---|
| Supported Networks | 32 | 08 |
| AI Generated Content | ||
| Content Discovery | ||
| White-label reports | ||
| Publishing to blog channels | ||
| Approval Workflow | ||
| Content Calendar | ||
| Direct Instagram Publishing | ||
| AI-Generated Images | ||
| Instagram Grid Planner | Professional and advanced plans | |
| RSS feed Automation |
Other incredible features include:
Selecting high-quality, relevant content with “Robust Content Curation”
Managing the brand's social media presence, including creation and monitoring
"Best time to post" feature provides insight into optimal posting times
With "Threaded tweets", multiple tweets can be linked together for a longer conversation.
With the "Content Approval Workflow," you can review, approve, and manage content before publication.
"Using custom publishing queues" allows you to schedule and publish content at specific times.
Managing and responding to social media messages and comments in real-time using “Social media inbox”
Reviewing, approving, and managing content before publication with “Content Approval Workflow”
Scheduling and publishing content at specific times with “Using custom publishing queues”
"I’ve been a big fan of Content Studio from the first time I tried it. Not only is it super easy to find amazing relevant content to share with your audience and grow your influence, but I absolutely love how it helps you create better optimized content for social media and your blog, easier than ever."
Lilach Bullock
Content Creation Expert, Speaker, Author, Trainer & Consultant
Hootsuite
Hootsuite is a popular social media management tool offering various features, making it a reliable alternative to Sprout Social. With this all-in-one platform, users can easily manage their social media presence via scheduling, monitoring, analytics, reporting, and a social inbox.
Competitor analysis
Social listening
Social analytics
AB testing
Centralized inbox
Advertising
VS
Hootsuite, compared to Sprout Social, has extensive app and integration offerings. Hootsuite provides a range of third-party integrations with marketing tools, making it easier to manage your social media marketing campaigns from one platform.
Buffer
Buffer is a popular social media management tool that enables social media scheduling across all platforms. Marketing teams can work more effectively with Buffer's suite of products.
Publishing and scheduling
Content library
Social listening
Team collaboration
Campaign planning
Campaign optimization
Content calendar
Analytics
VS
While Buffer, being a social media management tool, may not have all the features Sprout Social offers, it’s a good option for businesses looking for an affordable and easy-to-use social media management tool. As a result of its focus on simplicity and affordability, startups and small businesses often choose it.
Later
With Later, users can organize, schedule, and publish content across all major social networks. Additionally, Later offers scheduling for LinkedIn, TikTok, Pinterest, Facebook, and Twitter in addition to Instagram scheduling.
This makes Later an excellent Sprout Social alternative for those prioritizing visual marketing.
Social media scheduling
Visual Instagram planner
Hashtags suggestion
Linkin.bio
Content creation
Caption writer
Analytics
Centralized inbox
VS
Both Later and Sprout Social provides robust solutions for managing social media. However, they each offer unique features.
Later excels in scheduling posts in advance and efficiently organizing content into collections for easy future access, making it a suitable alternative to Sprout Social.
Napoleon Cat
NapoleonCat is a popular choice for businesses, agencies, and individuals looking for a social media management tool.
Competitor monitoring
Team collaboration
Publishing
Reporting
Analytics
Social inbox
VS
In comparison to Sprout Social, NapoleonCat offers additional features like scheduling responses for potential clients and team collaboration features.
Agorapulse
Agorapulse comes with a variety of features that are comparable to Sprout Social. These include, but are not limited to, social media scheduling, publishing, monitoring, and reporting.
Social media scheduling
Content calendar
Listening
Influencer tracking
Customer segmentation
Team collaboration
Reporting
Analytics
Social inbox
VS
Agorapulse is a solid Sprout Social alternative that offers comparable features at more affordable pricing plans. Apart from the additional features it offers, its user-friendly interface and excellent customer support make it a great alternative to Sprout Social.
MeetEdgar
MeetEgdar is a great social media automation tool for social media management. It automates repurposing and scheduling your content, ensuring that your social media accounts remain active even when you don’t have any new posts to share.
Content recycling
Category-based social scheduling
Automated content curation
URL shortening
Team collaboration
Reporting
Analytics
VS
MeetEdgar serves as an excellent substitute for Sprout Social, providing a diverse set of valuable features at an affordable price. With its automated content scheduling, content library, and user-friendly interface, it is a suitable option for businesses of any scale.
Brandwatch
Brandwatch is an impressive and flexible social media management solution based on the cloud, providing businesses with a variety of valuable features to enhance their social media strategy.
Market research
Brand management
Content pool
Calendar
Cross channel inbox
Automation
Listening
Analytics
VS
Brandwatch with its advanced abilities for social listening, customizable scheduling and publishing options, and collaborative calendar features, is an exceptional alternative to Sprout Social for businesses seeking to enhance their social media presence and reputation.
Sendible
Sendible is a robust tool for managing social media that accommodates teams and businesses of any scale to manage their social media. It provides a comprehensive array of features, such as planning, scheduling, publishing, and analytics, which makes it a superb choice for businesses seeking efficient management of their social media presence.
Automated publishing
Email marketing
Competitor analysis
Sentiment analysis
ROI tracking
Keyword filtering
White label
Analytics
VS
Sendible is a most suitable alternative to Sprout Social as it offers advanced features for collaboration and team management, enabling tasks to be assigned and approval workflows to be implemented.
It is for businesses aiming to effectively reach and engage their audience across various social media platforms while efficiently managing and monitoring their social media presence.
Emplifi
Emplifi is a cutting-edge solution for social media marketing that leverages artificial intelligence to deliver a consolidated platform for all aspects of social media marketing. It serves brands and agencies of various sizes, from small businesses to large enterprises, and provides advanced tools designed to excel in top-of-the-funnel marketing efforts.
Content hub
Publishing
Unified inbox
Listening
Shopable UGC
Sentiment analysis
Custom views and feeds
AI-powered chatbots
Analytics
VS
With its advanced AI-powered analytics and comprehensive set of tools, Emplifi is an excellent alternative to Sprout Social. It helps businesses optimize their social media marketing strategy and succeed in the competitive world of social media marketing.
CoSchedule
CoSchedule stands out for its exceptional capacity to streamline and enhance social media management responsibilities. Its user-friendly interface facilitates effortless scheduling and publishing of content across diverse social media platforms. By consolidating these tasks into one platform, CoSchedule saves users valuable time and effort.
Scheduling and publishing
Calendar
Team management
Customizable workflows
RSS feeds
Bulk scheduling
Analytics and reporting
VS
CoSchedule presents a practical substitute for Sprout Social, especially for small teams or independent creators who perceive comprehensive social media management tools like Sprout Social as excessively costly. CoSchedule provides a more budget-friendly option with its simplified content processes.
MavSocial
MavSocial delivers a complete social media management solution tailored for brands and agencies. Featuring a user-friendly interface, essential tools for social media management, and seamless integration with popular platforms, MavSocial empowers users to effectively oversee their social media presence and foster valuable audience engagement.
Scheduling and automation
Engage
Content curation
Advertising
Team collaboration
Analytics and reporting
VS
MavSocial emerges as an enticing choice when compared to Sprout Social, especially for small teams or individual creators who perceive the extensive features of Sprout Social as excessive and expensive. MavSocial provides a cost-effective alternative, delivering essential tools for efficient social media management.
Zoho Social
Zoho Social is an all-in-one social media management tool that empowers small and medium-sized businesses (SMBs) and agencies with monitoring capabilities to effectively track pertinent social conversations and promptly engage in response.
Scheduling and publishing
Monitoring
Collaboration
Facebook lead ads
LinkedIn lead ads
Analytics
VS
Zoho Social has garnered acclaim for its extensive analytics capabilities and the option to generate tailored reports, enabling marketing teams to gain valuable insights into their social media efforts making it the perfect fit for a Sprout Social alternative.
Wrapping Up
In order to ensure the seamless and unified execution of your social media marketing strategy, it is essential to select an automation tool capable of supporting your implementation process from start to finish. Although Sprout Social is widely recognized, there are alternative platforms available that offer an array of additional features and capabilities at a comparable cost.
ContentStudio provides an intuitive platform that facilitates the creation and scheduling of social media posts across various platforms such as Facebook, Instagram, Twitter, YouTube, TikTok, LinkedIn, Pinterest, and many others. It also encompasses content curation, analytics, and workflow automation features that can streamline your social media marketing endeavors.
Make the most of ContentStudio’s features by taking advantage of their14-day free trial, and discover why it is the preferred choice for marketing agencies and businesses. With advanced functionalities and a user-friendly interface, it can help you attain superior results and simplify brand management on social media.
A few frequently asked questions
Who are Sprout Social competitors?
Top competitors of Sprout Social are:
- Contentstudio Hootsuite
- Buffer
- Later
- NapoleonCat
What is cheaper than Sprout Social?
Is there a free version of Sprout Social?
Powerful social media management software
Experience an organized workflow to plan, organize and schedule your social media posts. Discover, brand, and share the best content with your audience. Increase your productivity and boost social engagement.
Content planning
AI writing assistant
Approval workflow
Competitor analytics
Team collaboration
Automated reports
