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  1. Home
  2. ›Free tools
  3. ›Meta tags generator

Meta tags generator

Fill in your page details and get clean HTML meta tags to paste into your page's head. Free, no sign-up.

  • Free forever
  • No sign-up
  • Built-in length limits
  • Copy-ready HTML

What is a meta tag generator?A meta tag generator turns your page title, description and settings into the HTML meta tags that search engines and browsers read. ContentStudio's free meta tags generator builds the title, description, keyword, robots, charset and language tags for you, with length limits built in. No sign-up needed.

On this page

  • How to use it
  • What it generates
  • Character limits
  • Writing title and description
  • Open Graph and X cards
  • Instagram meta tags
  • Type of meta tags
  • Is it free?
  • Share your pages
  • More tools
  • FAQ

How to use it

How to Use the Meta Tag Generator

  1. 1

    Enter your page URL

    Use the full address, including https://.

  2. 2

    Write your title

    Keep it under 60 characters, with the main keyword near the start.

  3. 3

    Write your meta description

    Keep it under 160 characters. Summarize the page and give a reason to click.

  4. 4

    Choose robots and focus keyword

    Select Yes to let search engines index the page, then enter your focus keyword.

  5. 5

    Set encoding and language

    Leave Content Type on UTF-8 for almost every site, and pick your page's primary language.

  6. 6

    Generate and paste

    Click Generate meta tags, copy the code and paste it inside your page's head section.

Tip: don't know your focus keyword yet? Start with the Keyword planner tool, pick one main keyword, then come back.

What it generates

The meta tags this generator creates

  • Title

    <title>Handmade Leather Wallets | Oak & Hide</title>

  • Meta description

    <meta name="description" content="…">

  • Meta keywords

    <meta name="keywords" content="leather wallets">

  • Robots

    <meta name="robots" content="index, follow">

  • Content type / charset

    <meta http-equiv="Content-Type" content="text/html; charset=utf-8">

  • Language

    <meta name="language" content="English">

Pages also need a viewport tag for mobile (<meta name="viewport" content="width=device-width, initial-scale=1">). Most website builders and CMS themes add it for you.

Character limits

Meta Tag Character Limits

Character limits for meta tags determine what is shown and what is cut off in search results and link previews.

TagRecommended lengthWhy
Title tag50–60 charactersGoogle shows about 600 pixels, so longer titles are cut off with an ellipsis
Meta description120–160 charactersGoogle shows about 155–160 characters on desktop and less on mobile
og:titleUp to about 60–90 charactersFacebook and LinkedIn cut longer titles in link previews
og:descriptionUp to about 200 charactersPreviews often show only one or two lines

Google often rewrites titles and descriptions to match the search, so the text you write isn't always the text shown. A clear, accurate description that matches the page is the best way to get yours used. Check lengths for any field with the Character counter.

How long should a meta description be?

Aim for 120 to 160 characters. That is long enough to explain the page and short enough to show in full on most desktop results. Put the most important words first, because mobile results show less.

More tools like this

  • Instagram keyword tool
  • Facebook keyword tool
  • TikTok keyword tool
  • LinkedIn keyword tool
  • X (Twitter) keyword tool

Writing title and description

How to write a meta title and meta description

The generator builds the code, but the words are what earn the click. Use these rules for every meta title and meta description you write:

Meta title

  • Put the main keyword near the start.
  • Add a reason to click: free, 2026, a number or a benefit.
  • End with your brand name if there is room.
  • Write a unique title for every page.

Meta description

  • Summarize what the page gives the reader in one or two sentences.
  • Include the main keyword once, naturally. Google bolds words that match the search.
  • Add a soft call to action: "Compare plans", "See the full list", "Try it free".
  • Don't promise what the page doesn't deliver. Misleading snippets lose clicks and trust.
  • Product page

    Slim handmade leather wallets with free US shipping and a 5-year guarantee. Shop bifolds, card holders and gifts.

  • Blog post

    Learn how to plan a month of social posts in one afternoon, with a free calendar template and examples.

  • Local business

    Family dentist in Austin with same-week appointments, evening hours and most insurance accepted. Book online.

  • SaaS homepage

    Plan, schedule and analyze social media posts for every network from one dashboard. Start a free trial.

Open Graph and X cards

Open Graph and X (Twitter) Card tags for social sharing

When someone shares your URL on Facebook, LinkedIn, X, Pinterest, Slack or WhatsApp, the preview card is built from Open Graph (og:) tags and X Card tags. Without them, each app guesses, and often picks the wrong image or text.

  • og:title

    <meta property="og:title" content="Handmade Leather Wallets">

  • og:description

    <meta property="og:description" content="Slim wallets, free US shipping.">

  • og:image

    <meta property="og:image" content="https://example.com/share.jpg">

  • og:url

    <meta property="og:url" content="https://example.com/wallets">

  • twitter:card

    <meta name="twitter:card" content="summary_large_image">

Use a share image of 1200 × 630 pixels for a large preview. After you change the tags, refresh the cached preview with Facebook's Sharing Debugger and LinkedIn's Post Inspector. When you share pages in campaigns, add tracking with the UTM builder so you can see which posts drove the visits.

Instagram meta tags

Instagram Meta Tags

Instagram doesn't use your page's meta tags the way Google, Facebook and LinkedIn do. Links in Instagram feed captions aren't clickable and don't create previews, so meta tags have no effect there.

Where your Open Graph tags can matter on Instagram is when people share your link in Direct Messages, where Instagram may show a link preview, and on the page visitors land on from your bio link. Set og:title, og:description and og:image correctly and the same tags serve Facebook, Threads and other Meta apps too. Use Facebook's Sharing Debugger to preview and refresh how your Open Graph tags appear.

Type of meta tags

Type of Meta Tags

Meta tags contribute to SEO in several ways:

Title tag and CTR: the title tag is an important on-page signal and the most visible element in search results. A clear, keyword-bearing title helps both ranking and click-through rate.

Meta description and CTR: meta descriptions are not a direct ranking factor for Google. A well-written description can still lift click-through rate. It should match the page content: a misleading description that wins clicks but disappoints visitors does more harm than good.

Robots meta tag: the noindex directive tells Google not to include a page in its index. Used by mistake on important pages, it removes them from search results. Used well on duplicate, thin or parameter pages, it keeps your index clean.

Open Graph and social tags: Open Graph tags don't directly affect Google rankings. Pages with good social previews tend to get more clicks and shares, which can bring more visitors and links over time.

Meta keywords: Google has ignored the meta keywords tag for ranking since 2009. Keep it short and accurate, or leave it out.

From tagged page to shared post

Good meta tags make your links look right when they are shared. ContentStudio is an AI social media management platform that shares them for you. With it you can:

  • Share links with full previews. Paste a URL in the composer and ContentStudio pulls in its title, description and image for each network. Publish it with ContentStudio's social media publishing tool.
  • Write the post around the link. AI Studio, our AI social media content generator, writes the caption for your blog post or landing page.
  • Reshare evergreen pages on a schedule. Put your best pages on a repeat schedule so new followers see them too.
Start sharing free for 7 daysSee publishing
A blog link with its Open Graph preview scheduled in ContentStudio

Is it free?

Is the Meta Tag Generator Free?

Yes. ContentStudio's meta tag generator is free with no usage cap and no account required. It is part of ContentStudio's suite of free social media tools.

  • Free forever
  • No sign-up
  • Built-in length limits
  • Copy-ready HTML

Related free tools

All free social media tools →
Keyword planner toolKeyword ideas by topic and audience
Character counterCount characters for every network
QR code generatorQR codes for links and profiles
UTM builderTracked links for every campaign
Google AdSense calculatorEstimate AdSense earnings
FAQs

Frequently asked questions

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What is the title tag character limit for Google?

Google displays approximately 50 to 60 characters of a title tag in search results. The exact cutoff depends on character width (narrow letters like "i" take less space than wide ones like "W") rather than a strict character count. A safe practical limit is about 55 characters.

Does Google use meta keywords?

No. Google stopped using the meta keywords tag as a ranking signal in 2009. Adding meta keywords gives no SEO benefit in Google search. Bing has said heavily stuffed or unrelated meta keywords can look like spam.

What is the difference between a meta description and a meta tag?

A meta description is one specific type of meta tag, the element. "Meta tags" refers to all the meta elements in the page head, including description, robots, viewport, charset and Open Graph tags. The title tag is usually grouped with them. The meta description is the most commonly optimized one.

How do I add meta tags to my website?

Paste the generated code into the section of your page's HTML, before the closing tag. On WordPress, SEO plugins such as Yoast SEO, Rank Math or All in One SEO add meta tags without editing code. Blogger requires editing the theme HTML. Squarespace and Wix have built-in SEO fields that create the tags for you.

Do meta tags affect social media sharing?

Yes, through Open Graph and X (Twitter) Card tags. These tags control the title, description and preview image shown when your URL is shared on Facebook, LinkedIn, X, Pinterest and other platforms. Without them, social platforms pull unpredictable content from the page.

How often should I update meta tags?

Update titles and meta descriptions when page content changes significantly, when you target different keywords, or when Google Search Console shows a low click-through rate. Review time-sensitive pages, such as events, seasonal content and dated guides, at least once a year.

How long should a meta description be?

Aim for 120 to 160 characters. Google shows about 155 to 160 characters on desktop and less on mobile, so put the key message first.

How do I write a good meta description?

Summarize what the page offers in one or two sentences, include the main keyword once, add a soft call to action and keep it under 160 characters. Make every page's description unique.

Is a meta title the same as an H1?

No. The meta title (title tag) appears in search results and the browser tab. The H1 is the main heading on the page itself. They can be similar, but the title is usually shorter and may include your brand name.

Why does Google show a different title or description than mine?

Google rewrites titles and descriptions when it thinks other text on the page better matches the search. Clear, accurate tags that describe the page well are more likely to be used as written.

Tag your page here. Share it with ContentStudio.

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