Fife Trust saves time, grows engagement online
This Fife, Scotland leisure trust boosted engagement by 25% and cut planning time in half using ContentStudio’s scheduling, analytics, and team tools.
14 days free trial - No credit card required.
Integrated with
45%
increase in productivity with ContentStudio
$450+
saved monthly on social media management costs
4 hrs/week
saved on content planning and scheduling
The features within Content Studio have been instrumental in growing our social media presence and minimising time spend sharing content to multiple platforms.
Kevin Mckee
Digital Lead at Fife Trust
Industry & audience overview
Fife Sports and Leisure Trust operates in the leisure industry, targeting individuals in Fife who are interested in maintaining a healthy lifestyle. Their social media focus is primarily on Facebook and Instagram, with additional presence on TikTok, LinkedIn, and X (formerly Twitter).
Challenges faced by Fife Sports and Leisure
Before adopting ContentStudio, the Fife Sports and Leisure Trust faced several challenges in managing their social media:
- Time-consuming manual posting processes.
- Difficulty maintaining a consistent posting schedule.
They spent less than 5 hours per week on content planning and scheduling, yet still found the process inefficient and labor-intensive.
Top time drainers
The most time-consuming social media tasks were:
Creating and curating content.
Scheduling postsacross multiple platforms.
Tracking content performance and generating reports.
ContentStudio: The winning solution
Fife Sports and Leisure Trust chose ContentStudio for several key reasons:
Simple and user-friendly interface.
More affordable than other tools.
Easy multi-account and platform management.
What sets ContentStudio apart for Fife Sports and Leisure
The key features that proved most valuable included:
Multi-account and multi-platform management.
Streamlined scheduling and publishing.
Simplified team collaboration andapproval workflows.
Cost savings & productivity improvement
While exact savings are uncertain, the Trust has noticed cost reductions attributed to decreased manual effort and fewer tools needed. ContentStudio improved their team’s productivity significantly, making them 30-50% more efficient in content planning, scheduling, and engagement activities.
Achievement of marketing goals
Since using ContentStudio, Fife Sports and Leisure Trust has seen:
Increased engagement rates by 10-25% (likes, comments, shares).
Growth in follower count by 10-25%.
Improved content reach and visibility.
Streamlined social media management.
Higher social media engagement overall.
Conclusion
Fife Sports and Leisure Trust’s experience with ContentStudio highlights how an all-in-one social media management platform can transform social media operations for a leisure-focused organization. By simplifying content creation, scheduling, and team collaboration, ContentStudio has helped the Trust boost productivity, reduce costs, and achieve measurable improvements in audience engagement and follower growth. Their ongoing use of ContentStudio’s AI features signals a commitment to leveraging technology for continued social media success.
