How to use the AI content library

Content creation takes time, strategy, and a whole lot of energy—especially when you’re trying to keep your brand voice consistent across multiple platforms. But what if your content could create itself?

That’s where the AI content library in ContentStudio comes in. This powerful feature is designed to help you generate high-quality, brand-aligned social media posts in seconds. Whether you’re managing multiple clients, juggling campaigns, or simply trying to stay consistent, this tutorial will show you how to streamline your workflow without losing your creative edge.

Let’s walk you through how to use the AI content library from setup to scheduling.

What is ContentStudio's AI content library?

The AI content library is your all-in-one content creation assistant. It lets you set up your brand profile, generate tailored captions and visuals, and instantly push content into your publishing workflow. The best part? Everything stays aligned with your tone, aesthetic, and audience. No more generic AI outputs that don’t sound like you.

Step-by-step guide: Setting up and using the AI content library

Accessing the AI content library

From your ContentStudio dashboard, head into the “Publisher” tab. On the left panel, you’ll find the AI content library. It’s divided into two key areas: "AI Post" and "Brand Settings."

Setting up brand settings

Before generating content, you’ll need to set up your brand profile. You can do this using one of four methods or all of them:

• Website URL – Enter your brand’s website and let AI analyze the text and structure.
• Text description – Write a detailed prompt describing your brand, target audience, tone, and competitors.
• File upload – Provide brand guidelines or reference materials.
• Social accounts – Choose from your connected platforms to help AI understand your style.

Once done, the AI will extract your brand’s logo, fonts, colors, tone of voice, audience, and key topics. Everything can be edited during setup or anytime later.

Setting platform defaults

Next, you’ll configure your default preferences, choose your primary platform (e.g. Instagram), post type (text only or text + image), preferred language, emoji and hashtag usage, and how many post variations you'd like generated at once. These defaults save time every time you create content.

Generating content

Now, head to the AI Post tab. You can generate posts using the settings you configured or tweak them as needed. Add extra context or let AI run with your existing brand profile. Hit “Generate” and wait a few seconds; your posts will appear in a grid or list view.

Not happy with what you see? You can regenerate individual posts. Just note that regenerating uses your AI text/image credits.

Reviewing and composing

Click “Compose” on any post you like. It’ll take you to the Composer window where you can select your publishing platforms and preview the final output. You can also use the AI Writing Assistant to fine-tune the caption, switch up the hashtags, adjust the tone, or regenerate text variations directly within the composer.

Scheduling your post

Once you’re happy with the final version, choose your scheduling option: post now, schedule for later, or add to a content category. Your post is now ready to go, brand-aligned and professionally written with just a few clicks.

Why use the AI content library?

This isn’t just another AI writer. The AI content library is trained to understand your brand. You’re not starting from scratch every time—you’re building a smart, reusable system that evolves with your brand voice and needs.

You can create multiple brand styles and voices, set platform-specific defaults, and generate high-quality posts that feel personal, not robotic. It’s a powerful time-saver for social media managers, marketers, agencies, and business owners who want to produce better content faster.

And since the AI library is part of the core ContentStudio workflow, everything you generate can be previewed, edited, and scheduled in one place.