Google AdSense calculator

Use ContentStudio's free Google AdSense calculator to estimate your ad revenue based on traffic, CTR, and CPC.

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Page impressions *

Click-through rate in % (CTR) *

Cost per click (CPC) *

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All about Google AdSense calculator

What is a Google AdSense calculator?

A Google AdSense calculator is a free online tool that estimates how much revenue your website or blog could earn from Google AdSense ads. By inputting values like daily page views, click-through rate (CTR), and cost per click (CPC), it gives you a clear forecast of potential income.

Also referred to as a Google AdSense revenue calculator, this tool empowers publishers to better understand how traffic and ad performance translate into real income. It’s also a helpful AdSense income calculator for benchmarking success and optimizing strategy.

Why use an AdSense revenue calculator?

Google AdSense is one of the most popular methods of monetizing web traffic. However, many creators have no idea how much they could earn. This free AdSense earnings calculator provides a fast, simple way to project your potential revenue and make data-driven decisions.

You can:

Estimate how much you’ll earn from different traffic levels
Compare earnings across different CPC and CTR rates
Plan your content strategy based on real income goals
Test the ROI of investing in traffic growth or SEO
Set monthly revenue targets to align with business goals
Prepare monetization strategies for multiple niches or sites
Forecast long-term passive income from evergreen content

If you're new to monetization, this AdSense earning calculator offers a practical way to forecast returns before diving into advertising strategies. And if you're an experienced publisher, it's a great benchmarking tool to evaluate the effectiveness of your monetization tactics.

Key features of the Google AdSense calculator

Real-time calculation: Adjust inputs like traffic, CTR, and CPC and see instant results
Mobile-friendly design for creators on the go
Simple and intuitive interface with no login required
Supports multiple currencies for global publishers
100% free to use with no limitations
Customizable assumptions: Tailor your scenarios based on expected traffic growth or audience behavior

How to use the AdSense earnings calculator

Enter your average daily page views
Set your expected CTR (%) – typically ranges between 1% to 5%
Input your average CPC ($) – varies depending on niche and region
Click Calculate to see your estimated earnings

You’ll get a breakdown of:

Daily earnings – ideal for micro-publishers or niche bloggers
Monthly earnings – for content creators planning ad budgets
Yearly earnings – for marketers building long-term content monetization models

You can easily make multiple adjustments to see how small changes in CTR or CPC impact your overall revenue. This helps identify what to focus on better ad placement, increasing site traffic, or improving content targeting.

Pair this with our Blog ideas generator or YouTube title generator to increase content-driven traffic and ad exposure.