QR code generator

1. 1

   Copy the link

   Open the page you want people to reach, such as your Instagram profile, a TikTok video, a LinkedIn page or a landing page, and copy its full URL.

2. 2

   Paste it

   Paste the URL into the URL field, including https://.

3. 3

   Generate

   Click Generate QR code.

4. 4

   Test it

   Point your phone camera at the code on screen. It should open the right page in one tap.

5. 5

   Save and use it

   Save the image and add it to your flyer, slide, packaging, business card or post.

A URL QR code stores a web address, so anyone who scans it goes straight to that page. To create one:

1. 1Paste the complete URL, including https://, into the field. A URL without the protocol may not open correctly on every phone.
2. 2Generate the code, then test it by scanning with a phone camera or a QR scanner app. The link should open in the phone's browser.
3. 3Save the code and use it in print, presentations, packaging or digital designs.

Using UTM parameters on QR code URLs: for campaign tracking, add UTM parameters to the URL before you turn it into a code, for example https://yoursite.com/page?utm_source=flyer&utm_medium=qr&utm_campaign=event_2026. Your analytics then shows exactly how many visits came from the QR code. Build the tagged link in seconds with the UTM builder.

Want to change the destination later with a static code? Point the code at a page you control, such as yoursite.com/menu, and update that page or set up a redirect from it. The code stays the same.

For print, save the largest version of the image you can, or place it in your design at its final size rather than stretching a small image.

This generator creates a standard black-and-white code, which is the most reliable to scan. If you restyle it in a design tool, follow these rules:

Colors: you can change the dark squares and the background color. Keep strong contrast between them. Low-contrast codes (light grey on white, or dark blue on black) may fail to scan. Test any colored code on several phones before you print.

Logo: QR codes have built-in error correction, so a small part of the code can be covered and still scan. Keep a center logo small, well under 30% of the code area, and never cover the three large corner squares.

Pattern and corner styles: rounded or dotted modules can look good, but every change makes the code harder to read. Always test customized QR codes across several scanner apps and devices.

Instagram, TikTok and LinkedIn can each show a QR code for your profile inside their apps. Those are handy in person, but they only open in that app's style and you can't track them. A QR code made here from your profile URL works the same way, fits any design and can carry UTM tags if you link to your website instead.

Putting a QR code in a social post itself rarely makes sense, because people are already on their phones. Use it where people are offline: print, packaging, screens and events. Pair it with a short text call to action like "Scan to follow" or "Scan for 10% off". Making a matching post for your launch? The Character counter helps you fit the caption on every network.