200+ creative ways to say “follow us on social media”

You must have come across the phrase “follow us on social media” hundreds, if not thousands, of times. The truth is that this phrase has become so common, it often blends into the background noise of the internet.

As brands and creators compete for attention, the standard “follow us” call-to-action simply doesn’t cut through the clutter anymore.

So, whether you’re managing social media for a business, building your personal brand, or growing a community, finding fresh and engaging ways to invite followers can significantly impact your growth rate.

This comprehensive guide explores over 200 creative alternatives to the standard “follow us” messaging, with platform-specific templates, psychology-backed strategies, and proven implementation advice.

By the end of this article, you’ll have:

• A toolkit of 200+ creative “follow us” alternatives customized for each platform.
• Ready-to-use templates you can utilize today.
• Strategic placement advice to maximize follow-up conversion rates.
• Data-backed insights on which phrases convert best for different industries.
• Practical examples from successful brands that have mastered the social follow game.

Why does creative “follow us” language matter?

Before diving into alternatives, let’s understand why creative “follow us” language is worth the effort:

Standing out in a crowded space

The average internet user sees dozens of “follow us” requests daily. Social media users are likely to encounter approximately 15-20 explicit “follow us” requests every day across websites, emails, and social media sites. Creative phrasing helps your invitation stand out among the noise and capture attention.

Reflecting brand personality

Your follow language is an extension of your brand voice. Generic “follow us on social media” messaging misses an opportunity to showcase your unique personality and connect authentically with your audience. When your follow request matches your overall brand personality, followers know exactly what to expect from your content.

Communicating specific value

Creative follow language allows you to clearly articulate the unique value followers will receive, answering the crucial question: “What’s in it for me?” Users are more likely to follow accounts that clearly communicate the benefit of following versus generic requests.

Increasing conversion rates

A/B testing consistently shows that thoughtful, value-focused follow-us CTAs convert at significantly higher rates than generic requests. Moreover, fresh language reduces the “follow fatigue” that comes from seeing the same request repeatedly, making even regular visitors more likely to finally take action. 

By rotating through different follow phrases, you can re-engage visitors who may have previously ignored your standard follow requests.

8 general follow us templates that convert

Let’s look at the top eight proven templates that have demonstrated high conversion rates across industries. These templates are designed to be customized for your specific brand, audience, and platform:

Template 1: The value proposition

“Join our [platform] community for [specific benefit], where we help [your target audience] with [their pain point] so they can [desired outcome].”

Example: “Join our Instagram community for daily design inspiration, where we help creative professionals with time-saving resources so they can produce better work in less time.”

Template 2: The exclusive access

“Don’t waste any more of your precious time! Follow us on [platform] for more updates on [topic] which will help you [specific benefit].”

Example: “Don’t waste any more of your precious time! Follow us here at TikTok for more updates on trending beauty products, which will help you make smarter purchase decisions.”

Template 3: The community builder

“We are constantly posting [content type] on [platform] about [topic] to help [target audience] with [pain point] so that they can [benefit]. Join in the fun—tap follow and drop a comment to say hi!“

Example: “We are constantly posting new videos on YouTube about content marketing to help small business owners with their online presence so that they can attract more customers. Join in the fun—tap follow and drop a comment to say hi!”

Template 4: The incentive offer

“Let’s stay in touch! Follow us on [platform] today until [date] and stand a chance to win [prize/incentive].”

Example: “Let’s stay in touch! Follow us on Instagram today until the end of the month and stand a chance to win a free consultation session with our marketing experts!”

Template 5: The problem solver

“If you want to learn more about [topic], check out our recent posts on [platform].”

Example: “If you want to learn more about SEO strategies so that we can help you boost your website ranking, check out our recent posts on LinkedIn.”

Template 6: The connection request

“Let’s connect on [platform]! We post a lot about [topic 1] and [topic 2] to help [audience] with [pain point] so that you can [benefit]. Follow us and drop a comment to say hello!”

Example: “Let’s connect on Facebook! We post a lot about investing strategies and market analysis to help new investors with portfolio management so that you can secure your financial future. Follow us and drop a comment to say hello!”

Template 7: The FOMO trigger

“If you would like to keep up on the latest [industry updates], come by and connect with us on [platform] for [content type], where we help [audience] with [specific challenge] so that they can [desired outcome].”

Example: “If you would like to keep up on the latest fitness trends, come by and connect with us on Instagram for weekly workout videos where we help busy professionals with efficient exercise routines so that they can stay fit despite their hectic schedules.”

Template 8: The exclusive club

“Have you joined [brand community name] on [platform]? Members enjoy various perks, including [benefit 1].“

Example: “Have you joined our Culinary Club on Facebook? Club members enjoy various perks, including weekly live cooking sessions, where we share secret recipes not available anywhere else.”

Universal alternatives to “follow us on social media”

These creative alternatives work across most platforms and contexts, offering a fresh take on the standard “follow us on social media” request:

Value-focused alternatives

1. “Join our [platform] community for daily doses of [specific content/value].”
2. “Never miss an update—connect with us on [platform].”
3. “Stay in the loop with exclusive content on our [platform].”
4. “Be the first to know about [specific benefit]—join us on [platform].”
5. “Get your daily inspiration by connecting with us on [platform].”
6. “Unlock [specific benefit] by following our [platform] channel.”
7. “Keep up with the latest [industry] trends on our [platform].”
8. “Join us on [platform] for insider tips and resources.”

Community-focused alternatives

9. “Become part of our growing [platform] family.”
10. “Join [number] fellow [industry enthusiasts/professionals] on our [platform].”
11. “Connect with like-minded [audience type] in our [platform] community.”
12. “We’re building something special on [platform]—come be part of it.”
13. “Our [platform] community is waiting for you.”
14. “Join the conversation on [platform].”
15. “Become an insider—join our [platform] community today.”

Building a strong social media community is essential for brand growth, and using the right follow language is the first step in that process.

Personality-driven alternatives

16. “Let’s connect! Find us on [platform] for [benefit].”
17. “We’re saving you a spot in our [platform] community.”
18. “Come hang out with us on [platform].”
19. “Let’s be [platform] friends (the professional kind!)”
20. “We’re just a follow away on [platform].”
21. “Drop by our [platform] for daily [content type].”
22. “Our [platform] door is always open.”

Showing authentic brand personality in your social media approach can significantly boost engagement with your target audience.

Action-oriented alternatives

23. “Tap that follow button on [platform] for [specific benefit].”
24. “Hit follow on [platform] to stay connected.”
25. “Join forces with us on [platform].”
26. “Link up with us on [platform].”
27. “Add us to your [platform] feed for [specific benefit].”
28. “Make it official on [platform].”

Effective social media CTAs include strong action verbs that prompt immediate follow responses.

Instagram-specific follow-us phrases

Instagram has its own culture and language. Here are creative ways to say “follow us on Instagram” that resonate specifically with Instagram users:

Creative ways to say “follow us on Instagram”

29. “Double tap and hit follow for daily doses of [content type].”
30. “Join our Insta fam for behind-the-scenes moments.”
31. “Slide into our following list for [specific content].”
32. “Become part of our Instagram community for daily [value proposition].”
33. “Follow our Instagram journey for [specific content].”
34. “Don’t miss a post—follow us on the ‘gram.”
35. “Keep our content in your feed—hit that follow button.”
36. “Follow along on Insta for [specific value].”

For those looking for “cute ways to say follow me on Instagram,” try these:

37. “Let’s be Insta buddies! Hit that follow button.”
38. “Join our Instagram party—new followers get the best views.”
39. “Follow for a daily dose of [content type].”
40. “Make our feed part of your daily scroll.”

Instagram story follow requests

When considering “how to say follow this page on Instagram Story,” these phrases work particularly well with Story features:

41. “Swipe up to follow our page for daily inspiration!” (if you have the swipe-up feature)
42. “Tap our profile pic and hit follow for more content like this.”
43. “Don’t miss our next story—follow us now.”
44. “Catch our daily Stories by following our account.”

The key with Instagram Story follow requests is keeping them action-oriented and creating a sense of continuity—followers will see what comes next.

Instagram post caption follow CTAs

For “follow us on Instagram” examples, specifically for post captions:

45. “Like this post? There’s more where that came from! Hit follow for daily [content type].”
46. “Follow us on IG for exclusive behind-the-scenes content you won’t see anywhere else.”
47. “Double tap and follow to never miss a post.”
48. “New here? Welcome! Follow along for [content description].”
49. “Tag your friends and follow along for more [specific benefit].”
50. “Our followers are the first to know about [benefit]—join them!”

Boosting your Instagram engagement rate starts with compelling follow CTAs that showcase your brand’s personality, and your posts are the best place to do that.

Instagram follow templates

Looking for “follow us on Instagram templates” that can be adapted to your specific needs? Try these formats:

51. “Want more [specific benefit]? Follow us for daily [content type].”
52. “Follow @[your handle] for [unique value proposition].”
53. “Join our [number] followers already enjoying [specific benefit] today.”
54. “[Attention-grabbing statement]? Follow us to discover how/why.”
55. “If you love [topic/interest], follow us for [related content].”

Implementing these templates as part of your Instagram marketing strategy can significantly increase your follower growth rate.

Also Read: How To Use Instagram Story Templates [+20 Free Templates]

How to say “follow this page” on Instagram stories

Instagram Stories offer unique opportunities for creative follow requests. Here are specific approaches for how to say “follow this page on Instagram Story”:

Using Instagram Story features

Instagram Stories have interactive features that make follow requests more engaging:

• Use the “Tap Here” sticker with an arrow pointing to your profile name
• Add a poll asking, “Will you follow us for more content like this? Yes/No”
• Use the question sticker to ask, “What content would you like to see if you follow us?”
• Add a countdown sticker for “Time left to join our exclusive follower giveaway.”

Instagram story follow examples

Here are proven examples for Instagram Stories follow requests:

51. “Tap our profile pic and hit follow for more content like this.”
52. “New here? Tap our profile → Follow → Turn on notifications to never miss a story.”
53. “Want more tips like this? Follow us (tap our icon at the top).”
54. “Quick favor? If this Story helped you, tap our profile and hit follow. 💙”
55. “Like what you see? Two taps: one on our profile pic, one on the follow button!”
56. “This tip is just 1 of 30 we’re sharing this month! Tap profile → Follow to catch them all”
57. “If you screenshot this, you definitely need to follow us for more resources.”
58. “For more behind-the-scenes content, tap our profile → Follow → Turn on post notifications.”

Facebook “follow us on social media” alternatives

Here’s how you can increase your Facebook Page followers by using smart alternatives to saying follow us on social media:

Engaging ways to say “follow us on Facebook”

51. “Like and follow us on Facebook for [specific benefit].”
52. “Join our Facebook community for exclusive [offers/content/discussions].”
53. “Never miss an update—follow our Facebook page!”
54. “Be the first to know about [specific benefit]—follow us on Facebook.”
55. “Connect with us on Facebook for [unique content not available elsewhere].”
56. “Our Facebook family is growing—come join us!”
57. “Make it Facebook official—hit that follow button.”

Using the right Facebook marketing strategy is crucial for effectively implementing these follow phrases and growing your audience.

Facebook page promotion language

For businesses seeking “please like and follow our Facebook page caption” ideas:

51. “We’d be honored to have you join our Facebook community! Like and follow for [specific benefit].”
52. “Your support means the world to us! Please like and follow our page for [value proposition].”
53. “We’re just getting started! Like and follow our page to grow with us.”
54. “Want to stay connected? Like and follow our page for [specific updates].”
55. “Join our Facebook family! Like and follow for exclusive [content/offers/insights].”

Understanding the Facebook algorithm can help you optimize these follow requests for maximum visibility.

“Please like and follow our Facebook page” captions

When you need more direct follow-up requests that still convert well:

51. “Please take a moment to like and follow our page for [specific benefit].”
52. “We’d appreciate your support! Like and follow our page to [benefit].”
53. “One quick click to like and follow helps us [accomplishment]—thank you!”
54. “Please like our page and hit follow to stay updated on [benefit].”
55. “Support our journey by liking and following our page for [content promise].”
56. “A like and follow goes a long way! Join our community today.”
57. “Please like and follow—we promise to deliver value with every post.”

Also Read: How to grow your Facebook business page organically

Twitter/X platform follow variations

Twitter/X has its own distinct culture with character limitations requiring concise follow requests:

51. “Follow us for real-time updates on [industry/topic].”
52. “Join the conversation—follow us!”
53. “Stay in the know—hit that follow button.”
54. “Fresh insights, delivered to your feed daily. Follow us!”
55. “Our hot takes on [industry] are just a follow away.”
56. “Follow for [benefit] in under 280 characters.”
57. “RT this and follow us for [specific value/benefit].”
58. “Be part of our Twitter community—follow us today.”
59. “Follow us and never miss a tweet about⁣[topic]”
60. “Add us to your timeline for daily [content type].”

Understanding the Twitter algorithm can help you craft follow requests that gain more visibility in users’ feeds. It is recommended that you use a Twitter scheduler to maintain a consistent presence.

LinkedIn professional follow us phrasing

LinkedIn requires more professional “follow us” language that demonstrates business value:

51. “Connect with us professionally—follow our company page.”
52. “Stay informed on [industry] trends—follow our LinkedIn updates.”
53. “Expand your professional network and insights—follow our page.”
54. “Join our professional community of [industry] leaders.”
55. “Follow us for exclusive business insights and opportunities.”
56. “Advance your career with insights from our LinkedIn page.”
57. “Network with industry professionals—follow our updates.”
58. “Follow our LinkedIn page for thought leadership in [industry].”
59. “Join our growing LinkedIn community of [number] professionals.”
60. “Stay ahead of industry shifts—follow our company page.”

Different ways to say follow us on TikTok

TikTok’s younger demographic responds to casual, energetic follow requests that create a sense of community and FOMO (fear of missing out):

51. “Hit follow for more [content type]!”
52. “Don’t scroll past—follow for daily [content description].”
53. “Follow for more [niche content] (you know you want to).”
54. “New [content drops/tutorials/etc.] every day—hit follow!”
55. “You made it to the end! Follow for part 2.”
56. “Our followers are the first to see our new [content type].”
57. “The algorithm brought us together—make it official and follow!”
58. “POV: You just found your new favorite [niche] account. Hit follow!”
59. “Day [X] of posting [content] until we hit [follower goal]”
60. “We post [content type] every [day of week]—follow so you don’t miss it!”
61. “This trick is just the beginning… follow for the advanced version.”
62. “Saving this to watch later? Just hit follow instead!”
63. “The ✨ algorithm ✨ blessed you with this video… don’t let it be for nothing! Follow us!”
64. “Wait for the drop… (Follow for more transitions like this!)”
65. “3 seconds to decide: scroll or follow? Choose wisely…”
66. “If this helped you, a follow would mean the world.”
67. “Part 1 of our [topic] series… follow for parts 2-5 dropping this week!”

With a TikTok scheduler such as ContentStudio.io’s , you can plan and schedule these follow-us CTAs strategically to maximize their impact.

Cross-platform follow messaging

When you want to promote multiple platforms at once, it’s important to communicate the unique value of each platform:

51. “Connect with us on our socials for platform-exclusive content”
52. “Each of our platforms offers something unique—follow us on [platforms] to get the full experience.”
53. “Join us on our social media channels for different perspectives on [topic/industry]”
54. “Follow us on our socials to stay connected wherever you are.”
55. “Don’t miss a thing—follow us on all our platforms.”
56. “We share different content across our platforms—follow us everywhere to get the complete picture.”
57. “Our social media ecosystem has something for everyone—follow us on your favorite platforms.”
58. “Join our multi-platform community for the full [brand] experience.”

Using social media management tools can help you maintain consistent messaging across all platforms while efficiently managing multiple accounts.

“Follow us on Facebook and Instagram” approaches

For specific cross-platform promotion between the most common platform pairings:

51. “Love our Instagram content? We share different exclusives on our Facebook! Follow us on both for the complete experience.”
52. “Our Facebook is for in-depth discussions; our Instagram is for visual inspiration—follow both to stay fully informed!”
53. “Follow us on Facebook AND Instagram to unlock the complete [brand] experience.”
54. “Double the platforms, double the value—find us on both Facebook and Instagram.”
55. “Different sides of [brand name]: Instagram for [benefit 1], Facebook for [benefit 2]”
56. “Don’t choose between platforms—follow us on both Facebook and Instagram for the full story.”
57. “Our Instagram shows the ‘what,’ and our Facebook explains the ‘why’—follow both!”
58. “The perfect pairing: Follow us on Facebook and Instagram for complementary content”

When managing multiple social media accounts, make sure to tailor your follow CTAs to highlight the unique value proposition of each platform.

Industry-specific follow-us phrases

Different industries can leverage unique follow-us phrases that speak directly to their audience:

Fashion industry

51. “Stay on trend—follow our social style guides.”
52. “Never miss a fashion moment—follow us now.”
53. “Your daily dose of style inspiration is just a follow away.”
54. “Follow for outfit inspiration that keeps you ahead of trends.”
55. “Join our style community—follow for daily fashion fixes.”

Food & culinary

56. “Hungry for more? Follow us for daily recipe inspiration”
57. “Join our foodie community for culinary adventures.”
58. “Follow for food content that makes you drool.”
59. “New recipes weekly—follow to add some flavor to your feed.”
60. “Feed your feed with delicious content—hit follow now.”

Technology

61. “Stay on the cutting edge—follow our tech updates.”
62. “Don’t get left behind—follow for the latest tech news.”
63. “Follow for tech tips, tricks, and insider knowledge.”
64. “Your tech journey continues on our page—follow us!”
65. “Decode the latest tech trends—follow our updates.”

Education

66. “Expand your knowledge daily—follow our learning community.”
67. “Join fellow lifelong learners—follow us for educational content”
68. “Follow us for bite-sized learning you can apply today.”
69. “Knowledge is power—follow us to power up daily.”
70. “Learn something new every day—follow our education feed.”

Fitness

71. “Follow for daily motivation to crush your fitness goals.”
72. “Join our fitness family—follow for workouts and tips.”
73. “Transform with us—follow for your daily fitness fix.”
74. “Your wellness journey continues on our page—follow now.”
75. “Get fit together—follow for community support.”

Creating a comprehensive social media strategy that includes industry-specific follow phrases can significantly increase your conversion rates.

Follow message templates for different contexts

Different contexts call for different approaches to follow requests:

Website follow CTAs

For your website’s “follow us on social media” sections:

51. “Continue the conversation on social media.”
52. “Join our community across platforms.”
53. “Find us where you spend your time online.”
54. “Our content journey continues on social media.”
55. “Connect with us beyond our website.”

“Follow us on social media” email examples

For email marketing campaigns that promote your social channels:

56. “P.S. For daily inspiration, follow us on [platform], where we share [specific content] not available in our emails.”
57. “One more thing before you go—connect with us on [platform] for [benefit].”
58. “Between newsletters, stay updated with our [platform], where we post [frequency].”
59. “Want more content like this in your daily feed? Follow us on [platform].”
60. “We share exclusive [content/offers] on our social channels that never make it to email.”
61. “Follow the conversation on [platform], where our community is discussing [Topic].”
62. “Like this email? Our [platform] feed is filled with similar content daily!”
63. “Quick tip: Follow us on [platform] for bite-sized versions of these insights throughout the week.”
64. “Want faster answers? Follow us on [platform], where we respond within hours.”

Using marketing automation can help you strategically incorporate these social follow CTAs in your email campaigns. For maximum effectiveness, consider integrating social media and email marketing strategies.

“Follow us on social media” website placement

Strategic placement of follow CTAs on your website can significantly increase conversion rates:

Website header and footer

65. “Join our social community.”
66. “Connect with us online.”
67. “Follow our journey.”
68. “Stay connected.”
69. “Join the conversation.”

Post-content section

51. “Enjoyed this article? Get more like it by following us on [platform].”
52. “This is just the beginning. Follow us on [platform] for daily insights.”
53. “Follow us on [platform], where we expand on these ideas daily.”
54. “Have questions? Follow us on [platform], where we discuss these topics with our community.
55. “For more resources like this, follow our [platform], where we share [content type] weekly. 

Pop-up and slide-in follow CTAs

51. “Before you go! Follow us on [platform] for exclusive content.”
52. “Want to stay updated? Follow us on your favorite platform:”
53. “New around here? Follow us on [platform] to become part of our community.”
54. “Like what you’re reading? We share similar content daily on [platform].”
55. “Don’t miss our next update! Follow us on [platform] to stay in the loop.”
56. “Enjoying this content? Follow us on [platform] for more like it!”
57. “Let’s keep the conversation going—follow us on [platform]!”
58. “Love insights like these? Join us on [platform] for daily tips.”
59. “Want more value like this? Tap follow on [platform] now!”
60. “Be the first to know—follow us on [platform] for instant updates.”
61. “Stay inspired! Follow us on [platform] for your daily dose.”
62. “We’re just getting started—join us on [platform] for more!”
63. “Join thousands of others who follow us on [platform].”
64. “Want exclusive behind-the-scenes content? Follow us on [platform].”
65. “Follow us on [platform]—it’s where all the good stuff happens!”

When designing your website, incorporate a social media approval workflow to ensure all your social CTAs and content maintain consistent branding and messaging.

Conclusion

Overall, it is essential to go beyond generic phrases like “follow us on social media” and focus on strategies that communicate real value to your audience. 

This means clearly answering “what’s in it for me?”, maintaining an authentic brand voice, and tailoring your message to fit the norms of each platform. Continuously testing your follow CTAs and adapting them to specific contexts will help keep your messaging fresh and relevant.

Ultimately, the goal isn’t just to gain followers; it’s to attract the right followers who genuinely connect with your brand and content. 

By using the alternative phrases and language discussed throughout this article, you lay the foundation for deeper engagement and long-term loyalty. This creative, intentional approach should be an integral part of your broader social media strategy.

FAQs

What are some alternative phrases for inviting people to join us on social platforms?

Some of the alternatives to saying “follow us” on social media are:

• “Join our community on [platform].”
• “Connect with us on [platform].”
• “Stay in the loop on [platform].”
• “Become part of our [platform] family.”
• “Catch our updates on [platform].”

How can I encourage follows without sounding desperate or pushy?

Focus on value. Use conversational language, embed CTAs in helpful content, offer benefits, create FOMO, and highlight community.

What’s the best way to say “follow us” on each specific platform?

• Instagram: “Double tap and follow!”
• Facebook: “Like and follow our page.”
• Twitter/X: “Hit follow to join the convo.”
• LinkedIn: “Connect with us professionally.”
• TikTok: “Follow for more [content type].”
• Pinterest: “Follow our boards for inspo.”
• YouTube: “Subscribe for new videos.”

How do I create a “follow us” template for my brand?

Define your brand voice, outline platform-specific benefits, create variations, test engagement, and build a template library you update regularly.